Category Archives: Email Marketing

5 Tips for Writing Great Subject Lines and Titles

Posted on May 15, 2017 by Deidra Miller

Writing effective email subject lines and blog titles is something of an art form. Even small changes can have a profound effect on open rates. Since the tips here apply to email subject lines as well as blog titles, for … Continue reading →

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3 Reasons Why Every Business Needs a Newsletter

Posted on June 7, 2016 by Deidra Miller

Electronic newsletters (also called ezines) deliver written messages usually relating to a common theme or topic (such as your business niche). There are many benefits you and your business can reap from publishing your own newsletter. Here are three of … Continue reading →

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The Power of Customer Relationship Management

Posted on March 26, 2014 by Deidra Miller

One problem I’ve found that many entrepreneurs have is not having the time or resources to follow up on leads. What’s the solution? Establish a system for keeping in touch with contacts. So why should you worry about having a … Continue reading →

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Does Your Inbox Make You Feel Like Mickey Mouse?

Posted on January 29, 2014 by Deidra Miller

Does your email inbox make you feel like Mickey Mouse in The Sorcerer’s Apprentice? Are you overwhelmed by how many emails you have and you feel like you’re drowning in them? Here’s a technique I find very helpful that will … Continue reading →

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